Bridgestone Europe diversifies services through partnership with Iris Capital
By Jim Gibbins - 1st February 2019
Belgium / France - Bridgestone Europe NV, headquartered in Zaventem, Belgium (a tyre making and distribution subsidiary of Japan’s Tokyo-based Bridgestone Corporation), and Iris Capital, a European venture capital firm headquartered in Paris, France, have entered a corporate partnership to investigate and invest in new mobility services, industry 4.0 and digital transformation technologies across Europe, the Middle-East and Africa region (EMEA).
In the face of emerging economic and technological opportunities especially with regard to mobility, Bridgestone says it is rapidly transforming from a tyre producer into a mobility solutions provider. It is following a digitally-embedded strategy to benefit its customers and partners, helping them to take advantage of the shift towards data-based insight, convenience and maximum efficiency.