Ford Trucks adds dealer representative in Switzerland to complete distribution network in mainland Europe
By Jim Gibbins - 28th October 2024
Ford Trucks appoints BF Import AG as importer in Switzerland
Germany / Turkey - Ford Otomotiv Sanayi A.Ş. (Ford Trucks) of Istanbul, Turkey, ahead of the IAA last month announced it had completed its positioning in the DACH region (Germany, Austria, and Switzerland) with the appointment of BF Import AG, as a subsidiary of Auto AG Group, as its distributor in Switzerland for sales of its F-MAX tractor unit and the new F-LINE truck series.
Selim Yazıcı, Ford Trucks’ DACH region Managing Director, at the show said that with the distributor appointment in Switzerland, Ford Trucks had now completed its distribution network in mainland Europe. He explained the company’s distribution strategy had been to appoint a single distributor per country in mainland Europe responsible for sales, aftersales, spare parts and marketing.
