Mack launches virtual vehicle tours for customers

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By Bradley Osborne - 8th December 2024

Mack launches virtual vehicle tours for customers

Brian Wright, product specialist, presents the Mack Anthem during a virtual live tour

USAMack Trucks Inc, a subsidiary of the Volvo Group based in Greensboro, North Carolina, says it is the first truck OEM to offer virtual live tours of its vehicles to prospective customers, allowing them to inspect a truck model and query a product specialist from the comfort of the home/office.

The truck manufacturer is allowing customers to schedule a thirty-minute one-to-one consultation with a salesman through video conferencing software. The product specialist takes the customer on a virtual tour of the vehicle, providing a one-way visual feed which maintains the customer’s privacy. The customer may ask questions through audio or a chat function.

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